When taking photographs of a property, the ultimate goal is to make it stand out in such a competitive market. Before potential buyers would want to see it in person, more often than not, they would want to see pictures of it first and foremost. With that said, it’s important to put much thought into snapping photos of a property you’re planning to sell.

It’s imperative to catch potential buyers’ attention the moment they stumble upon a photo of your property. To achieve that, here are some of the best pointers to remember when doing a property photoshoot:

1. Choose The Right Time Of The Day

Taking excellent photos of the property begins with choosing the right time of the day to conduct the photoshoot. Generally, the best time is at daytime, when the sun is at its brightest. That way, you’re able to maximize the available natural light, making your snaps brighter and more saturated, without the need for too much editing.

Here are other tips to remember with regards to choosing the right time of the day:

  • When taking photos, the sun should be at a position where it’s already directly behind the house. That way, lighting is at its best.
  • Should the weather be cloudy, postpone the photoshoot and move it to another day.
  • If you have to schedule the shoot during a cloudy day, take photos during sunset. That’s also one of the best ways to achieve best-looking photos.

To learn more about utilizing natural light, or if you need help along this line, you might want to visit Photo Shoot Goals to find answers to some of your questions.

2. Make Use Of Interior Lighting

Interior lighting is of essence when taking photos of the property’s interiors. Especially for inherently dark properties, you need to supplement with lighting. This is one of the best ways you can highlight the impressive interior design of the property.

When the property has dark walls, big and bulky furniture, and dark flooring, keep in mind the following tips:

  • Make sure all the light bulbs match in color and are all set at the brightest wattage.
  • Increase the level of the coziness of the property by adding in some lamps.
  • Schedule the photoshoot first thing in the morning, or during the sunset. That way, the natural light coming from the outside can also blend well with the light coming from the interior.

3. Properly Examine The Entire Property

Before you go all out with the photoshoot, take the time to examine every nook and cranny of the property. Pay attention to the details. As you do so, you may also want to take two to three sample photos of each room. That way, you’ll be able to determine which features and angles of the house look best in photos.

By examining the property thoroughly, you’re also allowing yourself to remedy problematic areas of the house. Thus, you can make necessary corrections before conducting the photoshoot. The last thing you want to happen is to find out about these unpretty details only after publishing the photos.

5. Take Note Of “Hero Shots”

The “hero shots” refer to the best shots of the property. These are those photos that are going to land on top of listings, billboards, or other print ads. If you think that the “hero shot” always has to be the façade of the property, you’re completely mistaken.

While taking photos of the property, also grab the chance to identify the “hero areas”. These are the best assets of the estate, visually speaking. For instance, a well-manicured lawn or an awe-inspiring swimming pool. It can even be the receiving area. Once you’ve identified this “hero area”, make sure to put more effort into taking photos of that specific part of the property. That way, you’ve got more selections of angles to choose from.

6. Open All Windows And Blinds

To maximize whatever natural lighting the house may have, open up all of your windows and blinds. Yes, even if, in your opinion, the closed blinds would contribute to the overall coziness of the property. Always remember the general rule that nothing can ever replace natural lighting. With making the most of this, you’re also making your property look as realistic as possible. Thus, it would be easier for your clients to imagine how it’s going to be like living in that home.


When you’re trying to sell a property, remember that one of the most defining elements has to do with the photos that you take of it. The images are the first ones that potential buyers are ever going to see, even before getting to visit the estate in person. This is precisely why it’s imperative to be able to come up with only the best photos that highlight the strengths, most especially the stunning aesthetics, of your property.