3D animation is an excellent visual tool to advertise and market your business and as a communication medium. They’re reusable and more affordable than other marketing materials like live-action videos. With 3D animation, you can present more business information quickly. It gives you the creative freedom to attain your business goals without leaving your office.
3D animation is among the best ways to present complex ideas and applies to any industry, company, or product. Here are eight ways it can improve your business.
Create attractive product displays
3D animation is a great way to showcase your products because it informs, engages, and entertains customers. Adding 3D product animation to your marketing strategy is more affordable and profitable for your company. This is because, unlike other types of advertising, 3D animated videos offer several reusable materials in various presentations. A professional, catchy, colorful page with personalized 3D animations can attract customers.
Your customers and prospects are more likely to view an animation about your product instead of reading a post detailing everything about it. When you use 3D product animations on your site, you can attract new customers and retain their attention. Professional animation companies such as Pterobyt can help you create custom product animations, breathing life into your products while ensuring attractive displays.
Promote and sell your products 24/7
3D animation lets you promote and sell your products online 24/7. Once you generate your animation, it advertises your offering to your customers worldwide at various time zones when they wish to see it. 3D animation explains your product clearly, making it a perfect way to show its features. This may compel prospects to buy from you.
Show products in action
3D animation allows you to showcase product designs in action. For instance, conveying movement is impossible when using static photos to show cabinets, transformers, or folding furniture. However, 3D animation can help showcase a product’s performance while demonstrating the design’s benefits.
If you claim that a single furniture design can be used to create multiple arrangements, potential customers would want to see how it functions. You can use 3D animation as an assembly guide and visual evidence to recreate completely new designs by rearranging or removing a few pieces. Showcasing your products in action can help increase sales and generate more revenue.
Engage your customers
3D animation is an excellent way to engage your customers and prospects. If you create interactive 3D product animations, you can allow them to engage with your offering and attract potential customers. When you showcase your products’ functions and features in a 360-degree view, you will enable them to experience the products in real time like they were before them. The animation can help teach prospects about your products while creating more memorable experiences, helping increase sales.
Increase business credibility
The success of your business depends on regularly acquiring new customers while retaining the existing ones. When you offer valuable details and offering guidelines, it becomes easier for your customers and prospects to use your products while learning the features they may not know about. 3D animation videos will allow your customers to familiarize themselves with your products while building trust by providing the information they require to use them correctly.
You can use 3D animation to make informative instructional videos for your clients. Your customers get added value when you make these videos showcasing your product features. This helps gain their trust in your business and products, increasing credibility and helping your business grow.
Share on several social media platforms
Shareable product videos are an excellent way to start if you want to increase your sales. Statistics indicate that 91% of consumers wish to see more online video content from brands. Social media platforms like Facebook, YouTube, SnapChat, Twitter, and Instagram are the best places to share your 3D product animations. Most of your target audience is on these platforms, ensuring targeted messaging and advertising.
Through social media platforms, you can seamlessly develop product videos to make yourself easily understandable and look more professional, making a notable impact on your audience. When you create 3D animations unique enough, you’ll acquire likes and shares, raising your business’s visibility.
Use reusable content to boost ROI
3D animation works across various platforms. You can use it on landing pages, product web pages, social media, showrooms, newsletters, trade shows, and more. 3D animation is reusable and versatile, making it a high-return on investment tool. 3D animated videos are suitable for sales as you can use them to make pieces that enhance conversions and lead generation. It’s ideal for short content; you can customize its features to make it more engaging.
Improve brand image
3D animation lets you showcase your products to customers in a good light, leaving a lasting impression. When well-designed, 3D product animations can make your products seem luxurious and develop a positive brand image. They showcase professionalism, your brand’s perfection, and attention to detail.
Endnote
3D animation is an excellent way to help grow your business, and you can use the tips above to improve your business.